Business guides

AIIA's business guides offer practical and professional advice on issues ranging from marketing to contract negotiation.

AIIA has developed a suite of guides on issues relevant to Australian ICT companies. Written in association with leading industry professionals, each guide is a plain English, non-technical handbook providing solid background information for members prior to seeking professional advice.

AIIA Guides

Contract Negotiation Guide
Contract negotiation is often complex, time consuming and costly. However, it is essential to get it right. It can mark the beginning of a great partnership or be the downfall of the unwary.

Software Legal Guide
Written for the non-lawyer, the guide gives an overview of both the legal and business issues involved in running a software business.

SME Marketing Guide
AIIA's SME Marketing Guide, developed with ICT marketing and communications specialists Porter Novelli and WebCentral, is the most comprehensive, easy-to-use marketing guide available to SMEs.

Diversity in ICT Employment Guides
AIIA, in conjunction with the Department of Immigration and Citizenship (DIAC), has developed a resource toolkit for ICT employers and Indigenous students.

The resource toolkit includes two informative guides: